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How Much Money Do You Need to Start Investing in Art?

How Much Money Do You Need to Start Investing in Art

When most of us imagine investing in art we normally think of multi-million dollar paintings by Picasso, Van Gogh or Gauguin hanging in the secluded, highly secure mansion of some eccentric billionaire who may or may not be plotting to take over the world.  The concept of the fabulously wealthy art connoisseur has been reinforced for decades via movies, novels and countless other works of fiction.  An unfortunate side effect of this myth is for art – particularly art for investment purposes – to seem distant and inaccessible.  It gives the illusion of art investing as a hobby of the rich and powerful – the sort of hobby an average person could never hope to pursue.

This long-held idea of art belonging solely to the realm of the obscenely wealthy is a complete lie, though.  Yes, there are ultra rare and desirable artworks in the world that you and I will never be able to afford.  But the vast majority of art and antiques are surprisingly affordable.  In fact, one can start investing in art for only a few hundred dollars – and sometimes even less!  So how much money does a prudent investor really need to start a serious art or antique collection?

While art can be hideously expensive, this is not the norm.  In fact, I would argue that vanishingly few pieces exceed the $10,000 (USD) price point.  The bread and butter range, where many dealers and artists do the majority of their business, typically rests in the $250 to $2,500 area.  However, even these more modest values might appear intimidating to the aspiring novice collector.  Happily, there is fine art available at even lower prices, and I don’t mean junk collectibles either.  Very high quality antiques that are artistically interesting and sometimes centuries old can be purchased for remarkably little money.

For example, many series of beautiful medieval and ancient coins can be started for a shockingly small investment.  Indian Mughal silver rupees are impressively large and seductively exotic silver coins from the 16th and 17th centuries that are often available in excellent condition for less than $100 each.  Struck before the birth of Christ, good quality ancient silver denarii of the Roman Republic can be bought for $200 a piece – and occasionally even less!

Vintage fountain pens are another area where a decidedly modest investment can net choice specimens.  Many fine examples of World War II or Mid-Century era Parker, Sheaffer and Wahl-Eversharp fountain pens are commonly less than $100 each.  These stunning pens prominently display the characteristic zeitgeist and style of their age – a must for any desirable work of art.  Some of them even come with their original cases, a factor that greatly enhances desirability.

Silver liquor labels – indispensable for a well appointed liquor cabinet – are another great example of antiques that can be surprisingly inexpensive.  During the 18th, 19th and 20th centuries, wealthy British families hung these solid sterling silver objets d’art on wine, rum, sherry and whiskey bottles (among others) for identification purposes.  Prices are modest, given their tremendous beauty and history, with wonderful specimens readily available for just over $100 a piece.

While I’ve only touched on a few different examples, there are many more artworks available for only $100 or a bit more.  There is no need to be intimidated by the world of fine art and antiques.  There are styles, sizes and price ranges to fit every imaginable palate.  The only requirements before you start investing in art are to have a few hundred extra dollars and the desire to learn about the most gorgeous and overlooked parts of the art market.  There really is something for everyone in the world of art and antiques and the price of admission is oftentimes only a $100 bill.

eBay Changed the Rules for Investing in Antiques

eBay Changed the Rules for Investing in Antiques

The antique market has undergone dramatic changes in the last 20 years.  It has transformed from a closed industry where only insiders flourished into a market where anyone with some knowledge can achieve sensible investment returns.  In 1995, before the commercial advent of the internet, the industry was dominated by dealers who purchased items from private individuals and auctions and then re-sold them in physical shops with a markup ranging from 100% to 300%.  The spread between the bid and the ask price of most antiques was too large for a retail buyer to ever expect to make a reasonable – or even positive – investment return except by luck.  This made antiques a problematic investment recommendation.

For example, let’s suppose you bought an investment grade antique for full retail price in the pre-internet days.  It then appreciated by 7% per annum for 15 years straight at which point you decided to sell.  But when you sold, you were forced to accept an antique dealer’s wholesale price, which was 50% of his retail pricing.  The huge difference in the bid/ask spread (in this case a 100% markup) would mean your initial 7% annual return atrophied into just a 2.17% return.  And as bad as that seems, your return would have been even worse if the dealer were to have offered you less than 50% of his retail pricing.  In effect, buying antiques at a retail price and later selling them at a wholesale price destroyed your potential investment return.

The inception of the online auction house eBay in the late 1990s was a sea-change for the antique market.  At a stroke, eBay allowed dealers to sell their goods to the highest bidder nationally or even internationally.  By the same token, private individuals cleaning out their garages could list items on eBay and receive the same prices that dealers got on their auctions.  The antique market bid/ask spread which used to be 100% to 300% suddenly shrunk to eBay’s listing fee – only 10% to 20%!  This tremendous decline in the bid/ask spread made antiques and art far more accessible as an investment vehicle for the average person than ever before.

For instance, if you bought the same antique as in the example above and held it under the same conditions, you would be able to sell it for approximately 87% of retail today versus 50% of retail in the bad, old pre-internet days.  This would leave you with an average annual return of 6.01% out of a theoretically possible 7% – an immanently reasonable return on your investment.  And it is distinctly possible that spreads in the antiques/art market could tighten even further in the future as the online marketplace continues to mature.  To sum it up, antiques and art were simply not a viable asset class for the average person before the arrival of the internet.  But today they represent a unique opportunity for those astute investors bold enough to seize it.

The Future Return Prospects of Investing in Art and Antiques

The Future Return Prospects of Investing in Art and Antiques

Investment-grade art and antiques have done tremendously well over the last 10 to 15 years.  The worst case scenario seems to have been about a doubling in value over that time – with many areas within the asset class tripling or even quadrupling.  But a classic mistake many investors make is projecting past returns forward indefinitely.  In other words, just because art and antiques have generated excellent returns over the past decade, it doesn’t mean they are destined to outperform over the next decade.  So what, if anything, are we able to divine about their future returns?  There are a few indicators that we can assess to give us a reasonable idea of their future performance.

First, I think it highly probable that precious metals – gold, silver and platinum – will be higher in the coming years.  This trend will be primarily driven by flight to safety demand caused by inevitable future financial sector disruptions.  Granted, this will only tangentially impact the pricing of antiques, specifically those that contain precious metals.  But it will be an important contributing factor nonetheless.

High-end raw materials are another element that is sure to become dearer in the future.  Honduran mahogany, Ceylon sapphire and British Columbian nephrite jade are just a few examples of the varied luxury raw materials often found in investment-grade objets d’art or antiques.  These materials – and many others as well – are simply not as readily available in good quality and sufficient quantity anymore.  The low hanging fruit – sources easily and cheaply exploited – has already been plucked clean long ago.  While I don’t think there will be widely publicized shortages of luxury good constituents per se, I do believe there will be a slowly growing realization among the knowledgeable that they are no longer abundant.  Consequently, one can expect the smart money to gradually begin accumulating art or antiques that use these materials, driving up prices in the process.

It is also obvious that the global economy is severely unbalanced in the current age.  At times like this I like to paraphrase U.S. economist Herbert Stein who said, “Trends that cannot continue, will not continue.” However, while a financial crisis usually ensues from a prolonged period of market distortion, it also true that there will always be a day after – a time when the global economy is on solid footing again.  When one invests in art and antiques, this is implicitly the scenario one is planning for – not the crisis, but the inevitable recovery.  When people have money to spend again, they will undoubtedly want beautiful, rare and artistic items.

The final aspect that bodes well for the outlook in the art and antiques market is the growing trend of automation.  In the future, factories will churn out massive amounts of consumer goods cheaply and quickly.  In addition, 3D printers will be found in almost every home.  Today’s ultra powerful computer processors are very good at mathematically intensive computations, but fail miserably at mimicking the human mind.  This shortcoming of computer AI is even more apparent in the artistic space.  As they are now, computers are simply incapable of conceiving of new ideas or amending existing concepts.  Therefore, it stands to reason that those things that computers can create will become common and affordable while those things that only skilled humans can make will become scarce and highly prized.  The creative endeavors of mankind will be revalued relative to everything else, which will just be “stuff.”

So even though the prices of art and antiques have already risen considerably, I believe it probable that this is just the start of a much broader trend.  Rare and highly sought after, art and antiques will be widely and avidly collected in the years to come.  The march of time will only serve to emphasize their positive qualities.  In my opinion, prices will rise for most, if not all, categories of this underappreciated asset class.

Art as the Perfect Zero Coupon Bond

Art as the Perfect Zero Coupon Bond

Many of us are looking for the perfect investment – something that produces good, steady returns with modest risk while not being too complicated.  Unfortunately, stocks are not that investment, at least not right now.  The major equity indices currently sport obscenely high valuations while the underlying companies are cesspools of financial engineering and undisclosed risk.  And the dividends you receive from holding shares are paltry – provided you’re lucky enough to own shares in a company that pays any dividend at all.

Bonds, in contrast, are at least a little bit better.  They disburse a (usually modest) cash interest payment semi-annually.  Unlike dividends, bond payments are almost always contractual obligations, a fact that grants the average investor a certain degree of protection as well as peace of mind.  Bonds also reside higher in the capital structure of a company, guaranteeing payment of principal before preferred and common stock shareholders in the event of bankruptcy.

However, bonds aren’t perfect either.  Interest rates on most bonds these days are unimpressively low, to say the least.  And many corporations have over-levered their balance sheets by issuing excessive debt to finance stock buy-backs and dividends in an attempt to “boost shareholder return”.  This leaves them vulnerable to future financial crises where their excessive debt loads may precipitate their insolvency.  This financial fragility is a serious concern for today’s vigilant corporate bond investors.

Art and antiques are a compelling alternative to these traditional financial assets.  In fact, they combine some of the best elements of both stocks and bonds into a single, largely undiscovered assets class.  At its core, investment grade art behaves very similarly to a high quality zero coupon bond.  A zero coupon bond is a financial instrument that pays no interest before maturity, but is sold at a discount to its par (redemption) value.  Later, when the zero coupon bond matures, it is redeemed at its full par value.  The difference between the (discounted) purchase price and the full redemption value is the bond’s return.

Investment grade art and antiques mimic the more desirable attributes of a zero coupon bond.  They are purchased for a certain (discounted) price today, and then are later sold (redeemed) in the future for a (usually) higher price.  The difference between the purchase price and the sale price of a work of art is profit, just like with a zero coupon bond.  However, unlike zero coupon bonds, art has strong future return potential.  For example, right now (August 2016) a zero coupon U.S. Treasury bond with 5 years to maturity yields 1.15%, while a 10 year yields 1.56% and a 25 year zero coupon bond yields 2.31%.  These aren’t the kinds of returns that will allow you to retire one day to a warm beach surrounded by palm trees.  And although I will not (and cannot) make any specific promises in regard to the future performance of art and antiques as an asset class, I will say that it won’t be very difficult for art to beat 2.5% returns over the next couple of decades.

Another potential downside of zero coupon bonds absent from art is that they have specific redemption dates that may not mesh with your evolving financial goals.  This means you may be forced to reinvest proceeds at a lower interest rate from a bond that matured earlier than you wanted, or, conversely, forced to sell into the wildly unpredictable financial markets if you need cash before maturity.  Art, on the other hand, can be “cashed in” by selling it whenever you like, although I don’t advise doing so before you’ve achieved a minimum holding period of 7 to 10 years.  But this longer investment horizon is offset by the fact that the art market isn’t subject to the serial boom-bust cycles that are commonplace in today’s stock and bond markets.  The art market – largely devoid of speculators and hedge funds – tends to appreciate more steadily and predictably than paper assets.

Another great feature of art is that it has no counterparty risk, a major consideration when buying zero coupon bonds.  Because a zero coupon instrument pays no cash flows before maturity, it is very exposed to the prospect of the issuing authority declaring bankruptcy before maturity.  This is why investors usually only purchase zero coupon bonds issued by the most credit-worthy institutions.  Of course, the drawback of buying a bond with a good credit rating is that it will have a very low interest rate.  Art and antiques, however, cannot go bankrupt.  This allows a prudent art investor to wait out the occasional poor market while, in effect, receiving substantial principle protection.  In addition to this enhanced asset security, art and antiques have far higher return prospects than traditional assets classes.  Investing in art and antiques is like having your zero coupon bond cake and eating it too.

Traditional financial assets – stocks and bonds – are an important part of a diversified investment portfolio.  They have their place.  But art and antiques are overlooked investment gems that shouldn’t be excluded from a savvy connoisseur’s asset allocation model.  Art combines some of the best attributes of stocks (high returns) and zero coupon bonds (minimal reinvestment risk) and then surpasses them both by eliminating the possibility of default.  There may not be any such thing as a perfect investment, but art and antiques come as close as anything I’ve ever seen.